Commercial energy efficiency
Upgrade your building's heating and cooling with the NJ Direct Install Program
A state energy efficiency program can cover a large share of the cost when you replace aging commercial HVAC and mechanical equipment. Willco handles the process from assessment to install.
Trusted by:










What the program is
A turnkey path to more efficient commercial equipment
The Direct Install Program is run through New Jersey’s Clean Energy Program under the state Board of Public Utilities. It is built for small and mid-size commercial and institutional buildings that are ready to replace older, less efficient equipment.
The idea is simple. Older heating, cooling, and ventilation equipment costs more to run every month. The program offsets a large share of the cost to upgrade, so the payback period is shorter and the savings continue for years after the work is done.
Willco works with New Jersey businesses through this program. We assess the building, identify the measures that qualify, and manage the installation so you are not coordinating permits, paperwork, and contractors on your own.
Signs the Direct Install Program may make sense for you
The program is designed for existing small to mid-size commercial and institutional facilities. Eligibility is tied to your building’s peak electric demand and is confirmed during the assessment. Here is where it often lines up.
Aging equipment
Your rooftop units, furnaces, boilers, or air handlers are near the end of their service life and cost more to run each season.
Rising utility bills
Monthly heating and cooling costs keep climbing, and you want a clear picture of where efficiency upgrades would pay off.
Small to mid-size facility
Offices, retail spaces, restaurants, warehouses, houses of worship, and similar buildings that fall within the program's demand thresholds.
Ready to upgrade, not repair again
You have been patching the same system and want to compare a full replacement against another repair.
Government, school, or non-profit
Public buildings, K-12 schools, and non-profit facilities can qualify for higher coverage levels in some cases.
Want the paperwork handled
You would rather have one contractor manage the assessment, incentives, and install instead of running it in-house.
HOW IT WORKS
Four steps from first call to installed equipment
The program follows a set sequence, so you always know what qualifies and what your share will be before any work begins.
1. No-cost assessment
We evaluate your building's existing heating, cooling, and ventilation equipment and identify the measures that qualify.
2. Scope and numbers
You receive a written scope with the total cost, the program incentive, and your remaining share before you commit.
3. Installation
Willco installs the approved equipment and coordinates permits and program requirements throughout.
4. Inspection and savings
The work is inspected to program standards, and your building starts running on more efficient equipment.
Commercial HVAC and Mechanical Measures
The program covers a range of energy conservation measures. Willco concentrates on the heating, cooling, and ventilation side, which is our core work.
- ✓High-efficiency heating. Replacing older furnaces and boilers with more efficient units.
- ✓High-efficiency cooling. Upgrading aging rooftop and split systems that are expensive to run.
- ✓Ventilation and controls. Improving airflow and adding controls that reduce waste.
- ✓Ductless systems. Mitsubishi ductless options for spaces that are hard to heat and cool evenly.
Why New Jersey businesses choose Willco
A local partner, not a national chain
Local since 1988
A family owned company based in Branchville, serving Sussex, Morris, and Warren County businesses for decades.
Manufacturer credentialsrs
Lennox Premier Dealer and Mitsubishi Diamond Dealer, with the training that comes with those designations.
Straight answers on numbers
You see the total cost, the incentive, and your share in writing before any work is scheduled.
One point of contact
We manage the assessment, program paperwork, and installation so your team is not chasing details.
EXCELLENT rating
Based on 242 reviews
Posted on Google Matt PoinsettTrustindex verifies that the original source of the review is Google. Quickly got to us for a quote, went out of their way to beat any other quotes we had. And then got a quick install within a weekPosted on Google Donna TavaglioneTrustindex verifies that the original source of the review is Google. Will shared all his knowledge with us as he went through the repairs on our AC system. He was polite and knowledgeable, and we are happy to have Wilco as a trusted vendor with our family.Posted on Google Rs STrustindex verifies that the original source of the review is Google. Replaced electric hot water heater, an excellent job.Posted on Google James B Hogle IIITrustindex verifies that the original source of the review is Google. Great jobPosted on Google Rosanne TelischakTrustindex verifies that the original source of the review is Google. My hot water heater had to be replaced.Posted on Google Richard BatchelorTrustindex verifies that the original source of the review is Google. ExcellentPosted on Google Laura MazzellaTrustindex verifies that the original source of the review is Google. We had transferred from oil to gas AND we had an air conditioner unit installed. They were 2 big jobs and we ran into some trouble. I can say that Willco was very responsive and I felt they cared about us. Their goal of a job well done is evident in how they operate. I would definitely recommend them.Posted on Google Jim EzziTrustindex verifies that the original source of the review is Google. Paul did a great job. He was knowledgeable and corrected the problem.Posted on Google Jeffrey MasellaTrustindex verifies that the original source of the review is Google. We have used Willco a couple of times and are very satisfied with their expertise. Anthony, our technician, did a great job getting our unit up and running. Anthony was very professional and would definitely use them again. Shannon who works in the office is very nice and helpful. 5 stars!
NJ Direct Install Program FAQ
What is the NJ Direct Install Program?
It is a New Jersey energy efficiency program offered through New Jersey’s Clean Energy Program and the state’s local utilities. It helps small and mid-size commercial and institutional buildings replace older, inefficient equipment by covering a large share of the eligible project cost.
How much of the cost does the program cover?
For qualifying commercial buildings the program can cover up to 80% of eligible project costs, depending on your utility, your building, and the measures you install. Your exact coverage is confirmed during the free assessment.
Is financing available for my share?
Yes. Qualifying customers can finance the remaining balance through on-bill repayment at zero percent interest, over 60 months. Terms depend on your utility, so we confirm the specifics as part of the assessment.
Does my building qualify?
The program is built for existing commercial and institutional buildings on natural gas service, including offices, retail, restaurants, warehouses, medical facilities, houses of worship, and multifamily properties. During the free assessment we confirm your building’s exact eligibility and coverage tier.
Do I have to own the building?
No. Tenants, landlords, and multifamily property owners can all take part. When the work needs building owner approval, we help coordinate it so the project can move forward.
What equipment can be upgraded?
The program covers a range of energy conservation measures. Willco focuses on the heating, cooling, and ventilation side, including high-efficiency furnaces and boilers, rooftop and split cooling systems, ventilation and controls, and ductless systems. The exact eligible measures for your building are identified during the assessment.
What does it cost to get started?
The energy assessment is free and there is no obligation to move forward. You will see what qualifies and what your share would be before deciding anything.
How long does the process take?
Timelines vary with the size of the project and your utility’s schedule. The process follows a set sequence: assessment, written scope and numbers, installation, then inspection. You will know what qualifies and what your share is before any work begins.
See if your building qualifies
Request a no-cost assessment. We will review your building, confirm eligibility, and walk you through the numbers before you decide anything.
✓ No cost and no obligation to move forward
✓ Clear written scope with your share up front
✓ Local team that manages the paperwork
- 15 Mill Street, Branchville, NJ 07826
- 973-270-9244
- info@willcohvac.com
Request Your Free Assessment